Instagram is a social media platform where all the account holders upload picture and videos either of their own or related to their friends, family, and business.

Instagram ad is a method in which payment is made for posting sponsored content to Instagram. In Instagram one can upload photos or a group of photos as well as videos along with the written text for reaching out to the audience.

In 2017, the estimated numbers of users of Instagram were 800 million and in 2020 it is predicted that 26.9 million users will join the platform and it is more than double of the projected growth of platforms of other social media. This increasing number of users makes it significant for the companies to reach out to more people.

Influencers with approx 1 million followers could make up to $10000 per post.

Instagram is a social media platform where all the account holders upload picture and videos either of their own or related to their friends, family, and business.

Instagram ad is a method in which payment is made for posting sponsored content to Instagram. In Instagram one can upload photos or a group of photos as well as videos along with the written text for reaching out to the audience.

In 2017, the estimated numbers of users of Instagram were 800 million and in 2020 it is predicted that 26.9 million users will join the platform and it is more than double of the projected growth of platforms of other social media. This increasing number of users makes it significant for the companies to reach out to more people.

Influencers with approx 1 million followers could make up to $10000 per post.

Uses come on Instagram to get inspired as well as discover new things which they care about which could include content from businesses and brands.

There are over 15 million and above business profile across the globe. There are over 1 million and above advertisers globally who uses Instagram for sharing the storied and driving results for the business.

60% of the people say that new products are discovered by them on Instagram. 75% of the users on Instagram take action post getting inspiration from a post. 80% of users have increased the time spent by them on watching content on Instagram. Out of the most viewed stories, 1/3rd views are from the businesses. Looking at statistics it can be said that Instagram ad is great way for business promotion and reaching out to more and more people.